Back in 1868 J.R. Watkins developed a pain relieving liniment that he sold door-to-door. So convinced of its effectiveness, he offered the first known money-back guarantee. Other products followed; soon J.R. brought in other salesmen to handle his growing number of satisfied customers in and around Winona, MN.

Today, Watkins is still headquartered in Winona, but Watkins Associates are now located throughout the US and Canada. Rather than going door-to-door, the majority have created their own web sites, where customers can order all 350+ products online and have them delivered right to their home.

So why buy through the Big Bear Country Store? Here’s why. You’ll discover the same down home customer care your grandparents remember from their neighborhood store -- hence our name, the "Big Bear Country Store."

Call 888-881-7372 and Alan, the store’s co-manager, will answer. He’ll help you through the aisles, answer any question you have, and assist you in the check-out process. If Alan is with another customer, he may ask David -- our other manager -- to help you. Both men are dedicated to offering the same level of quality customer service J.R. Watkins delivered to his customers.

While the Watkins corporate headquarters staff has grown, the Big Bear Country Store remains small enough to respond immediately if you have any problem with an order, or wish to return a product. Just call 888-881-7372 and we promise you won’t have to go through a recorded menu of options or be transferred to another department. It’s all part of our no-questions-asked, money-back guarantee!